The primal movement in the US


It’s the home of ‘Tinseltown’ and a place known for its sunshine, beach culture and outdoor living. With near perfect weather and outdoor fitness as a part of the culture, Los Angeles really is a primal paradise. 

However when you think of food in the US, you might conjure up images of super-sized, heavily processed meals like burgers and fries. Like us, they are dealing with an obesity epidemic whilst food manufacturers continue to brainwash an entire nation with false pretenses such as ‘eating fat will make you fat’.


The irony is that on the same street as you may find a Burger King and other fast food (or as I refer to them, toxic food) outlets, in stark contrast you are also likely to find a Whole Foods Market, organic cafe or raw juice bar. Finding a healthy option isn’t too difficult, however eating paleo is another feat in itself.


‘Muscle Beach’ in Santa Monica – outdoor gym












A lot of places are doing it well. Grass-fed, pastured beef is a common label across restaurant menus and there is no shortage of super-food raw cacao balls and green juices.

The choice of brands is absolutely huge and this can only be a good sign. Australia doesn’t know what’s coming if the US is any indication of the products to come.

In the health bar category alone, there are too many brands to count and I have sampled numerous varieties of spirulina energy bars, dried meat bars, coconut protein bars…the list goes on.

My daily visits to Whole Foods yields a new collection of products to try, for both curiosity sake and to try to maintain a good dietary balance (always a challenge when traveling). Although if it wasn’t for Whole Foods, I could be telling a completely different story.

I am both amazed and overwhelmed by the wide variety of products available, however something tells me that there is a big divide going on between the health food market and the ‘mainstream American food’ market.


The health bar aisle at Whole Foods Market












The issue is, just like we are seeing in Australia, the healthy food movement is thriving amongst the educated, high socio-economic demographic, however awareness is still relatively low in other markets.

I have seen and met people here who fit the former description – they are the epitome of good health and enjoy a modern primal lifestyle. But I have also seen homelessness and substance abuse on almost every street, entire families who are morbidly obese, and signs of ill and deteriorating health everywhere.

When I started writing this post I intended on providing an update of my food and dining experiences so far in the US! What it’s turned into is a personal reflection of something I am deeply passionate about – the very reason I started writing this blog. To share stories and tips on healthy eating and dining in an attempt to encourage others to come on my journey.

I will post separately a complete list of places that I recommend over here (as promised) but for now, it’s really got me thinking about what I can do to affect greater change, and make ‘healthy living’ a status synonymous with more Australians. 

This is only the beginning of my journey and I can’t wait to bring all my learnings back home to share with you all.

Over and out from ‘The Big Orange’ (aka Los Angeles, California).


Alison Sims

Passionate about real food and healthy living, Alison Sims is the founder and author of Paleo Foodies. She is on a mission to discover the best paleo dining in Australia and all around the world. What started as a part time blog in 2013 has lead to a full time career for Alison, who previously spent a decade in Advertising and Marketing. She is now a regular contributor to health and lifestyle publications, a public speaker in food and health, and co-publisher of Paleo Foodies Magazine.

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